For Pink Beauty Salon, I led the development of a modern Shopify website to showcase their beauty services, promote products, and enhance their brand’s online presence.
Beyond the website design, I engineered a custom AI-powered booking system using OpenAI’s GPT models. This intelligent solution streamlines client consultations by automating appointment intake, understanding customer preferences, and providing personalized recommendations—saving staff time and improving customer experience.
I also played a key role as their SEO strategist, ensuring each service page was enriched with high-quality, search-optimized content. The site structure was improved by revamping headers and footers, enabling a seamless and intuitive user journey.
Thanks to these enhancements, Pink Beauty Salon now runs an efficient, smart booking experience and attracts more organic traffic, reinforcing its position as a leading beauty destination in London.